Sales Tactic: Stick & Move
I don’t think Notorious BIG was thinking about sales tactics when he said “Treat it like boxing. Stick and move, stick and move.”, but he sure as hell sold a lot of records. Yes.. I am 45 years old and I quote rap lyrics in my sales coaching. What can I say, I’m a child of divorce.
In sales, we are often fighting to gain our prospect’s trust. Although filibustering can be a sales tactic in its own right, it does nothing build a mutual trust with our customers.
As a matter of fact, when a prospect asks us a question, Continue ReadingRead More